Salesforce is a CRM as well as Sales Management Module that integrates all the sales information and customer’s data in one place so that users and the management can fetch the data from the module without any extra effort.
Small businesses form a significant part of the economy of any country. Having limited resources, they need to know their customers’ needs and mostly depend on word-of-mouth for advertisement, which demands all their information to be kept in a sorted way. The question arises why choose Salesforce for your small business?
For various requirements of small businesses, Salesforce for a small business can be a really good option. The number of employees in a small business can range from one person to 20-50 persons. More often than not, small businesses track their requirements in notes and spreadsheets. In this scenario, the Salesforce Essentials platform can aid in automating the business process. Salesforce Essentials provides benefits like having an easy set-up, fast training, and affordability to deploy a CRM.
Advantages of Salesforce for Small Business
If you ask “Is Salesforce worth it for small business”, our simple answer is yes. Read on to learn the advantages of Salesforce.
- Salesforce is a perfect tool for small companies to handle current customers.
- Salesforce makes finding new customers simple by offering several tools.
- Social media marketing and online marketing can be easily managed with Salesforce.
- Salesforce helps small businesses to oversee sales and support customers at the same time.
- Cloud access facilitates real-time access to consumer information in Salesforce.
- It is easy to track employee activities such as tasks completed, weekly/monthly productivity, etc.
- Salesforce can run with all major browsers like Chrome, Opera, etc.
Pardot is a marketing automation solution powered by Salesforce CRM. Small businesses can benefit by using Pardot to market themselves in the best possible way. Let’s have a look at three important reasons that make Pardot a great option for SMBs.
One advantage of Salesforce CRM for small businesses is Revenue-driven marketing. Through the utilization of Pardot and Salesforce, marketers can totally align with the sales and get insights into the campaigns and the marketing efforts that can actually drive revenue. It is easy to share the dashboards with your leadership team. Also, valuable hours can be saved by leveraging the Salesforce OOTB reporting & dashboards.
Aligned On The Salesforce Platform
Apart from the enhanced KPIs(Key Performance Indicators), small business customers can have faster turnarounds and convert leads to sales by utilizing Sales Cloud & Pardot together.
Among many benefits of Salesforce for small business owners is its ability to offer automation in marketing. Whether there is an alteration in the product lines or the market strategies have to be revamped, the most efficient marketing teams must have the requisite tools to scale and grow rapidly. Pardot offers easy-to-use marketing features such as:
- Lead scoring and gathering to aid in the analysis of top leads
- Workflow automation for your business processes
- Connected campaigns with custom objects facilitate direct connection of campaigns to sales
There is no ending to the advantages offered by the platform. You just need the right Salesforce professional services to help you leverage most of the configurations and adaptations of Salesforce. With so many advantages, Salesforce is the best option to grow the organization while maintaining an efficient customer relationship. Ksolves is a certified Salesforce developer company that offers free Salesforce CRM demo for small businesses as well as big guns in the market. All you need to do is just visit the website.
Contact Us for any Query
Call: +91 8130704295
Read related articles:
How to Increase Sales with Salesforce CPQ & Data Integration
Salesforce Development in 2020- How Is It Helping The Businesses?