Both the Service Cloud and the Sales Cloud are the core offerings of Salesforce. The case and services are emphasized by Service Cloud, which helps organizations to market & sells their goods and services. On the other hand, Sales Cloud is the module that enables businesses to focus on lead generation, sales growth, and opportunities. Although certain parallels exist between the two modules, they are very distinct from one another in many aspects.
Let’s begin by having a look at the features first to help you understand the Sales Cloud and Service Cloud. This will deepen your knowledge and help in understanding the difference between the Salesforce Sales Cloud vs Service Cloud.
Sales Cloud Vs Service Cloud Features
Salesforce Sales Cloud Features:
In Salesforce Sales Cloud vs Service Cloud, the following are the Sales Cloud features :
Email To Case
It is an automated response that allows you to automatically send emails to case entries based on the attributes of the record. You may, for example, give customers an automated response to tell them that you have received their query from someone in your business.
Management Of Leads
Using the Sales Cloud, it is easy to track potential leads and manage them by customizing your campaigns. It improves the sales rate & attracts customers in a targeted way.
Contact And Account Management
With the aid of the sales cloud, customer communications, business contacts, and other management instances are handled.
The sales cloud allows tracking of business reports and highlights the strengths and weaknesses. With the aid of the Sales Cloud, you can also view your organization’s dashboard or reports from anywhere and anytime.
Your phone becomes your mini office management portal to visualize work opportunities, log calls, manage leads, analyze reports, toggle dashboards, and much more using the sales cloud.
Rapid Work Process Approvals
The visual workflow offered by Sales Cloud helps to formulate quick plans for the business effortlessly. They are all embedded with rapid confirmation methods for expenses, sales, discounts, and all other attributes.
Salesforce Service Cloud Features
The Salesforce Service Cloud Features contains all the Sales Cloud functionalities and additional features that make it a special module.
In Sales Cloud vs Service Cloud, the additional features of the Service Cloud module are listed below:
It helps to deal with essential cases by a specialist who aids in organizing all the tasks and allows the customers to benefit from your services appropriately.
Service Cloud offers live assistants for chat services to provide online assistance to the customers regarding the products and services.
Through a single platform, it offers customer services through social media without any need for the customers to visit other websites.
The Service Cloud helps in the creation of a knowledge base that benefits the agents. As the agents find all their answers easily, it facilitates better issue resolution.
Practical Differences: Sales Cloud vs Service Cloud
With Sales cloud, get a personalized experience for campaigns, acquiring leads, converting leads to closed deals, generating new opportunities, and managing existing opportunities. You can also get great market forecasting, while seamlessly maintaining customer relationships and growing the business
Salesforce Service Cloud focuses on the after-sales process and resolves issues fast. The customer experience is also greatly enhanced with the effective implementation of the Service Cloud. You can automate the service processes, optimize workflows and get your hands on the key information to support the customer service agents. The main objective is to foster one-to-one relationships with each customer over multiple channels. Service Cloud also secures all the confidential data within the cloud platform. Along with that, faster case/report tracking helps in detecting the loopholes in the business process to fix them & improve the sales count.
Based on the Sales Cloud vs Service Cloud features, you must have got a clear understanding of the differences between Sales Cloud vs Service Cloud. Both have proven their mettle in helping small or large scale businesses & upgrade their management to attract more customers and do better business.
If you are looking to know more about how your company can benefit from Salesforce products, then you are more than welcome to explore our Salesforce Service Cloud Consulting Services.
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