Dreamforce 2023: Salesforce’s Key Announcements

Dreamforce 2023, the grand event hosted by Salesforce, has once again seized the spotlight, setting a record as the largest AI event. With over 1,500 sessions, an impressive turnout of 40,000 in-person attendees, and millions more participating virtually, Dreamforce 2023 has set the stage for a transformational experience. At its core, this year’s Dreamforce revolves around the fusion of AI and Data Cloud.

Guided by the visionary theme, “Now everyone is an Einstein – Data + AI + CRM + Trust,” Salesforce’s Founder, Chairman, and CEO, Marc Benioff, has unveiled a series of groundbreaking announcements that promise to reshape the future of data-driven decision-making. Let’s explore the highlights of this exciting event.

• Einstein 1 Platform: Trustworthy AI at Your Fingertips

Einstein 1 is like a fresh start for Salesforce, making the platform super reliable for all their customers. Einstein Copilot is a standout feature of Einstein 1 that seamlessly integrates into the user interface, allowing both internal users and customers to interact with the conversational AI assistant using natural language.

But Copilot is more than just chat; it’s super smart. It helps you figure out what to do next by giving recommendations. You can say yes or no to these suggestions, just like picking your favorite ice cream flavor.

• Free Data Cloud and Tableau Licenses

Salesforce extends its commitment to customer success with the introduction of free Data Cloud and Tableau licenses. This generous offering encompasses all Sales and Service Cloud users holding Enterprise or Unlimited editions. Free Tableau Creator licenses and Data Cloud licenses for up to 10k profiles are included in this package.

• Einstein Copilot Studio

Einstein Copilot Studio empowers Salesforce administrators and professionals with the tools to harness generative AI’s potential. It grants them the authority to implement AI for enhanced user productivity while retaining control over its application. Comprising Prompt Builder, Skills Builder, and Model Builder, this suite offers unmatchable customization.

• Slack Advancements

Salesforce’s acquisition of Slack is bearing fruit with the introduction of Slack AI features, including Channel Recaps, Thread Summaries, Search Answers, automation, and Slack lists. These innovations enhance collaboration and productivity within organizations.

• Marketing Cloud & Commerce Cloud: A Generative AI Revolution

Marketing Cloud and Commerce Cloud, integral acquisitions by Salesforce, are embarking on a transformative journey empowered by Generative AI. With 26 generative AI capabilities already in motion and 25+ expected to arrive by the end of 2024, all powered by Data Cloud, Salesforce is redefining marketing and commerce capabilities.

• Data Graphs: Visualizing Relationships

Data Cloud’s Data Graphs make it simpler than ever to visualize data interactions. These visual representations simplify the exploration of relationships between data model objects (DMOs). Users of Data Graphs can rearrange relationships using a drag-and-drop interface, similar to the Schema Builder, to ensure precise AI application outputs.

• Salesforce’s Global Impact: 18 Million Jobs by 2028

An IDC report forecasts Salesforce’s future impact, projecting a net gain of $2.02 trillion in revenue and the potential creation of 18 million jobs worldwide by 2028. These figures underscore Salesforce’s profound influence on the global economy.

• Introducing the Life Sciences Cloud

A new cloud will be added to Salesforce Industries that is tailored for the life sciences industry and has a particular architecture to enable these businesses to adopt the Salesforce platform more quickly.

• Sustainability at the Forefront

Sustainability lies at the heart of Salesforce’s core values, and this commitment extends to Dreamforce. In line with its Net Zero Cloud goal, Salesforce has made conscious efforts to make Dreamforce 2023 the most ecologically responsible edition yet.

Final Thoughts

Dreamforce 2023 showcased Salesforce’s relentless dedication to innovation and customer success. Their focus on AI, collaboration, and sustainability sets the stage for an exciting future. Salesforce continues to shape the tech landscape, driving positive change for businesses and the environment.

Ksolves is thrilled to be a part of Dreamforce this year, and we’re proud to introduce our new Salesforce multichannel business messaging app- Lead Manager Ninja. This app makes it easy to connect with your leads right within Salesforce using email, SMS, Whatsapp, and more.

As a Salesforce Crest partner, Dreamforce was an exciting event for us, where we also had the chance to discover new technology trends. We were especially excited about the advancements in Salesforce Einstein, as we are a leading provider of Salesforce Einstein Services. If you are looking for top-notch Salesforce Einstein Services, get in touch with us, we look forward to enhancing your Salesforce experience with the power of Einstein.